· By Ben Sharples

Unknown To The Unknown is lots of things at once. It's a YouTube channel, it's a web portal, it's a secondhand store and yes, it's a record label.

There's no obvious thread that connects Unknown To The Unknown's endless stream of records from the likes of Legowelt, Marcus Mixx, DJ Stingray, Photonz and DJ Octopus, but if there is something that defines UTTU, it's humour.

Unknown To The Unknown was a party he threw in 2011 with DJ Stingray and Dopplereffekt. He thought the name sounded spooky enough to soundtrack those dark Detroit electro artists. It stuck with him after the party, and eventually he adopted it as a recording alias, releasing what would become the first record on his new label. In fact, the first Unknown To The Unknown release was initially a radio rip on a YouTube channel, before Cogan slapped some artwork on it and made it a digital-only download.

Rupert has been a long standing friend of Unearthed, joining forces with Mat Harwood to create E-Beamz back in 2016. Working closely with the distributor has allowed Cogans umbrella label to flourish, alongside sister labels such as Hot Haus, Dance Trax, Soft Computing. The output of good music is paramount to the success of these labels.

"I've worked in the music industry for a while," Cogan says. "I can see the way it works. You don't have to spend ages releasing a record. You get the artwork done, you get some good tracks, you send it out, that's it. That's really all you can do. I don't think of it as a huge deal because I understand the mechanisms of what needs to get done. This is my hobby—I'm not trying to make a career out of music. If I was, I wouldn't be doing this. I wouldn't be doing the music I like, I'd be doing drum & bass or something. This is an outlet for me just to have a really good time, and meet some really sick people, do some cool shit."

Most recently serial offenders on UTTU, Denham Audio, grace the label with their ruff and ready productions. Showcasing broken beat drums and sub heavy basslines suitable for any dark dancefloor. 

Keep an ear to the ground for more from UTTU!