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GHST Campaign
· By Ben Sharples
Here is the latest release from GHSTGHSTGHST featuring vocalist Lauren L'iamant. With this campaign I wanted to focus on the underground club scene in London, combining chart topping house music with a more submerged and gritty flavour to it. Appealing to the mainstream whilst keeping its grass roots foundation. To create a sense of mystery I first set out to design a short teaser video to draw in both audiences from GHST & Lauren's following on social media, pooling the two together and making this suitable for the record label, Stress Records. This video then sparked the main artwork for the...